Using Video to Tell Your Story
Video is one of the best ways to share your story. It can:
- Dramatize the story
- Reach lightly connected constituents
- Raise the 'fun' quotient
- Move prospects from one level to the next through education
- Take your message to the Internet
- Expand involvement
- Say thank you/celebrate
Video doesn't have to be expensive, hard, or even very well done:
- People love it because they made it
- More people creating video due to mobile phones with built in video cameras, flip cams, etc.
What video can't do:
- Close the sale. For this you need face-to-face relating.
Click on the attached pdf to see video examples of all of the above.